IknowUknow Apple’s marketing and creative team is on point. This Commercial is a message to all of the corporate company’s out there. You need to step up your marketing and advertisement departments. There is a reason why Apple dominates their respective markets. All of their commercials catch your eyes and draws your attention. The viewers are drawn to watch the artistically creative iPod/iPhone commercials or the humorous pc vs. mac commercials. This commercial right here (Cold Play) demonstrates the time, money, and effort that Apple takes with creating their advertisements; it seems to be helping their profit. Other company’s should take note. O yea, here’s another apple commercial to take us out.